Kroc became frustrated with the McDonald brothers' desire to maintain a small number of restaurants. Kroc took 1.9% of gross sales, of which the McDonald brothers got 0.5%. That year the McDonald brothers hired Kroc as their franchise agent. After they purchased eight of his Multi-Mixers for their San Bernardino, California restaurant, Kroc visited that restaurant in 1954. The brothers drew the attention of Ray Kroc, a milkshake mixer salesman for Prince Castle. The McDonald brothers' restaurant was a success, and with the goal of making $1 million before they turned 50, the McDonald brothers began franchising their system in 1953, beginning with a restaurant in Phoenix, Arizona, operated by Neil Fox. Their restaurant was about a mile from route 66 at 1398 North E Street at West 14th Street in San Bernardino. In 1948, the brothers fully redesigned and rebuilt their restaurant in San Bernardino to focus on a reduced menu consisting of nine items: In addition to their 15 cent hamburger, the menu included a cheeseburger, soft drinks, milk, coffee, potato chips and a slice of pie. In the 1920s, the family moved to California, where Patrick opened a food stand in Monrovia in 1937. Maurice was born in 1902, and Richard was born in 1909. The McDonald brothers were born in Manchester, New Hampshire, to Irish and English parents Patrick James from Dingle and Margarete Anna Curran McDonald, who came to the United States as children. After hiring Ray Kroc as their franchise agent in 1954, they continued to run the company until they were bought out by Kroc in 1961. They opened the original McDonald's restaurant in 1940 in San Bernardino, California, where they created the Speedee Service System to produce their meals, a method that became the standard for fast food. Richard James McDonald (Febru– July 14, 1998) and Maurice James McDonald (Novem– December 11, 1971), collectively known as the McDonald Brothers, were American entrepreneurs who founded the popular fast food company McDonald's. Desert Memorial Park, Cathedral City, California, U.S.
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